To get the ALL – Accor Live Limitless (formerly known as Le Club) Gold status, you usually will have to spend 30 nights or €2,800 at Accor Hotels. Yet, there is a way to get the status much quicker and cheaper, though it requires you to buy Accor stock.
Join the Shareholders Club for 18 Months of ALL Gold
The so-called Shareholders Club is the most convenient way to gold tier. If you have just a single registered Accor share (WKN: 860206 | ISIN: FR0000120404), you can enter the Shareholders Club and will get the ALL – Accor Live Limitless Gold Status for the rest of the current year and the entire year after that (currently until 12/2026).
After that, you will then need the required status points or stays to renew the status.
We’ve tested this way ourselves and received our Gold Card within two weeks!
Currently, Accor shares cost roughly €44 each (on June 16, 2025). You’ve to add the fee of your broker. You can find the full terms and conditions of the program here. Accor offers information on how to register as a shareholder here, turning your stake in a registered share.
Choosing the way of 50 bearer shares will cost you roughly €2,250, still €550 less than the regular qualification threshold for a single year. However, we don’t recommend paying that price – or accepting the risk of the shares losing value – for a mid-level hotel status.
You can also gain Gold status instantly by purchasing both the Accor ALL Voyageur and ibis Plus Card for a combined value of €300. Purchasing an ALL Signature subscription is another way to “buy” a status, coming with a price-tag of roughly €1,000.
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Perks
Before you venture into turbo capitalism and purchase an Accor share, let’s have a look at the perks of ALL Gold – the golden middle in ALL’s five tier ranks:
- Early check-in or late check-out, on request and based on availability
- Upgrade to the next room category, based on availability
- Welcome drink (coffee, soft drinks, beer or wine)
- Guaranteed room up to 3 days before arrival
The Gold status is not a high-end status, but ALL – Accor Live Limitless is generally rather modest when it comes to the status benefits. The only real difference to the highest level, the Platinum status, is the access to the Executive Lounge. ALL – Accor Live Limitless also offers a Diamond Status with complimentary breakfast (but only on weekends).
Speaking from experience, Accor hotels are usually generous when it comes to both upgrades and welcome drinks. In my 12 months of ALL Gold (earned through staying 30 nights), the welcome drink usually includes everyone in the booking – and I’ve stayed with groups up to six people. Also, I have been upgraded on almost any occasion, despite Gold being a mid-tier status.
Conclusion
Even if the ALL – Accor Live Limitless Gold status isn’t particularly attractive, upgrades and early check-in / late check-out can be worth €45 for one-and-a-half year. ALL – Accor Live Limitless is not, however, on the same level as other programs, such as Hilton Honors or Marriott Bonvoy.
Comments (19)
I am not able to submit my application on the register page – anyone else facing the same issue?
Hi! I bought 1 through trading 212 but it doesn’t seem applicable. Where can I purchases a bregistered share?
For me a single share through broker outside France did not work. They required the registered share through Societe Generale. I do not really get how that works. There might be a different option for the 50 shares so. There is also ACCYY Accor Sp ADR for around 10usd/each. Any confirmation if those are accepted for gold membership?
According to this statement it seems valid. What are your thoughts?
https://group.accor.com/en/finance/accor-share/accor-adr
same problem here. I now asked my broker and try to register – which may come at a cost.
Think it is once per life thing, I gain ACCOR GOLD in this way before, but they didnt allow me to remain the membership any longer after the first year
Anyone know if I’m North American in what country’s exchange can I buy this share ? I only have been buying Canadian and USA sfocks. I see this stock trades in USA on the OTC market but not sure if that qualifies?
Presently 50 shares are required
Hi Jonas! According to the T&Cs, it’s 50 bearer shares or 1 registered share. https://group.accor.com/en/finance/individual-shareholders/terms-and-conditions-of-accor-shareholders-club-membership
It’s so cryptic to figure out which kind of shares a particular broker sells. Is it possible to change the share type?
Can you prolong your status by bying some new shares the next year?
Hi Walter! As long as you own Accor shares, you remain part of the shareholders club and are entitled to Accor Gold status.
i do think that is not correct, see main text above
Sadly you’ll only get the Gold status once for 12 months and will then need the required status points or stays to renew the status.
otherwise it would be to easy!
Thanks for pointing that out, freddy. Was a misunderstanding on my part, I will check it again and edit the text accordingly.
i thought the card would be valid till dec of the next year after inscription:
The ALL – Accor Live Limitless Gold card is valid until December 31 of the year after the year of subscription.
Hi Johannes,
I have a Sparkasse Depotkonto. I’m a bit confused about the different between Registered stock and bearer. If I buy the stock via Sparkasse, do I need 50 or just 1? Thank you so much!
If you have a bearer share (“Inhaberaktie”, meaning that the company does not know who currently holds the stock), you will need 50. If you have a registered share (“Namensaktie”), 1 will suffice.
Hi, es muss ja unbedingt eine registrierte Namensaktie sein und keine Inhaberaktie (bearer). Wie hast du das genau gemacht (Broker, WKN).
Danke und LG, Tobias
Hi Tobias,
I bought the stock through Consors via Tradegate.
WKN: 860206
ISIN: FR0000120404